reto mag

about the land and the people

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16/2015 image of the week

April 17th, 2015 by sophie · atlantic, france, image of the week, nature, ocean, photography, reportage, surfing


beach buggy driver at arcachon, france.
these guys drive unbelievably fast and without making any noise. some of them almost scared me to death when they passed me!
© sophie daum 03/2015 @ arcachon, france 

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14/2015 image of the week

April 4th, 2015 by sophie · atlantic, france, image of the week, ocean, photography


took this picture during some days i stayed in arcachon, france.
i love this beach, hanging with the nature, exploring the beach life.
what this picture made special for me is showing the sea without actually showing it.
the light was incredibly beautiful.
© sophie daum 03/2015 @ Arcachon, France

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traveling pages: paradiso magazine

July 21st, 2013 by nina · france, print, review

this time it’s not about a book but about a magazine. lately i was at the huge magazine-store at the central railway station in frankfurt. i always go there when i am hungry. hungry for words, good paper, the smell of ink and new stories. hungry for adventures, recipes and holidays of my life. so i go there quite often. and let me tell you this: it is really hard to find a good travel magazine. one which is not only for a special area like australia or the german island sylt. but at my last visit i spottet a magazine called paradiso. mainly i took it with me because of its handy size and the way the paper feels to the touch. my magazine was the second issue and all about france. i liked it so much that i came back to buy a second one for my sister but it was already sold out. so i bought it online, along with the first issue about italy. what should i say? i love this magazine. i love the fact that it is small (din a5 – it fits in every bag) and that the paper feels so good. i love the pictures and the stories. stories about favorite places. about holiday-houses at the côte d’azur and vineyards. about tending sheep and crément. with a lot of good tips in different cities, recipes for a gallic four-course meal and interviews with alfred grosser and charlotte ginsberg.
i read paradiso from the first page to the last and i can really recommend it! so go and get it.

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2nd // seven questions – seven answers with julia e. palmer, editor and motion designer based in paris

March 19th, 2012 by sophie · 7 questions - 7 answers, fashion, film, france, new zealand

1. julia, you did your master studies in new zealand. was there a special reason why you decided to study in this country?
once I finished my fashion diploma in paris, i decided to compliment it with a master in multimedia and graphic design overseas. half of my family is from new zealand so i felt it was time to take advantage of my double-nationality!

2. what was the biggest difference between the life you had in paris compared to your life in new zealand?
coming from paris to auckland was a bit of a shock at first… it’s hard to get used to the chilled kiwi rythm. although the quality of life is unique over there. i discovered what it was like to have a garden, to walk from town to the beach, to have ten coffees a day in one of those uber trendy cool cafés you find only in NZ,…

3. would you say the country is reflected in the work you did during your stay?
definitly but not in a literal way. you will never see kiwi birds or my ancester’s maori tatoos in my work! new zealand was the first time in my “career” when i felt free to experiment anything. in france, if you study fashion, you are trained to create and sell a collection. in new zealand design is seen as a panel of technics you can blend together. when i present my work to people, sometimes it can be difficult to explain that it’s possible to mix cinema, graphics and fashion.

4. how was the creative exchange with the people at your school?
i was pretty lucky with my mentors and got to push myself thanks to them. unfortunately, each of us students had different schedules and no class time so actually seeing another postgrad student was rare…

5. would you say, that the style of your work changed a lot during your time in NZ?
my work is strongly influenced by european fashion and creative media. when i changed fields from fashion to motion graphics, i was able to reinterpret my influences and my own ideas in a way that i had never expressed before, and that broke down a lot of barriers that i didn’t know i had, allowing me to look in new directions. my style didn’t change but i believe that the relaxed attitude in new zealand towards the creative sector allowed me to reinvent my work.

6. how does it feel to be back in paris?
i love it! it’s challenging but very inspiring at the same time! time goes faster but ideas get bigger…

7. what are your plans for the future? what do you expect from your work life?
my plan at the moment is to get more work experience in europe. i expect a lot of work, traveling and surprises. or at least one out of the three…

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